Eco... blah blah.
You're not helping the environment buying eco-crap if you have not cut down your consumption.
Use less, people.
I am not saying to live a year without new clothes or not to use toilet paper or to build a tree house.
Just be smart. Everyday. When you buy three things at the store - don't use a bag, just carry the stuff to your car.
Reuse bits of paper for lists or notes left on the counter for the kids.
Turn some stuff off in your house.
Waste less food, start by buying less.
Buy a Subaru over one of the new hybrids.
Better yet, buy a used Subaru.
Recycle, Reuse, Repurpose
little things add up.
Here is a fun article on the subject. The author balances the ridiculousness of buying green ...
“Green consumerism is an oxymoronic phrase,[...]. The fruit at Whole Foods in winter, flown in from Chile on a 747 — it’s a complete joke. The idea that we should have raspberries in January, it doesn’t matter if they’re organic. It’s diabolically stupid.”
while considering that having folks just begin to think about being 'green' is a good first step.
“We didn’t find that people felt that their consumption gave them a pass, so to speak,”... But they do it as a practice of mindfulness. They didn’t see it as antithetical to political action. Folks who were engaged in these green practices were actually becoming more committed to more transformative political action on global warming.”